ShiftCon Eco-Wellness Influencer Conference 2020

Bringing together the most diverse group of eco-wellness influencers in the industry
Unsplash/Dmitry Gladkikh

EcoParent is proud to be a Media Partner for ShiftCon: the leading and most diverse eco-wellness influencer conference focusing on food, wellness, health, sustainability and platform growth that will kick off October 8-10, 2020, on a new virtual platform designed to recreate the Event’s beloved in-person experience. A celebration of diversity, healthy lifestyles and positivity, the Event brings together hundreds of eco-friendly, health-conscious influencers with a collective reach of over 18 million to network, share ideas, learn, and empower one another to create change. Influencer attendees also can meet and learn from leading brands and experts in the natural food, beauty and wellness industries with a shared passion for healing people and the planet. 

New this year, the Climate Influencer Summit will take place the final day of ShiftCon — October 10 — and will be dedicated to inspiring, educating and motivating action and activism among the ShiftCon community and its audience of millions. 

Note from the CEO

“Since taking the helm of ShiftCon in 2018, my goal has been to ensure that our conference reflects the beautiful spectrum of people, voices and perspectives that make up the eco-wellness community,” Adams continued. “This community is so much richer and more diverse than most people realize. ShiftCon is one of the only events of its kind that is led by a black woman. ShiftCon also empowers BIPOC leaders to shape the Event and enables and encourages a true exchange of perspectives where brands and influencers can increase allyship, knowledge and awareness.”

Networking and Keynote Sessions

ShiftCon provides influencers with the unique opportunity to learn from industry experts while gaining tools to empower and organize for social change. Breakout sessions and keynotes address everything from building community, SEO and navigating affiliate programs to exploring the intersection of plant-based diets and privilege and the impact of blue light on hormones. 

Award-winning actor, best-selling author, entrepreneur and activist Hill Harper will headline the Event with a powerful keynote, entitled “How to be the Architect of Your Life.” During the session, he will lead a discussion exploring how influencers can use their talents, knowledge and platforms to inspire change in their communities. He will also share stories and observations from some of the world’s most prominent environmental and social injustices that have inspired him to action. Additional keynote sessions and workshops will be led by experts from Google, Seed, American Bison Association, Dr. Bronner’s, Stonyfield, Organic Trade Association and more. Go to to learn more about ShiftCon’s educational sessions.

Empowering Change

To reach the masses with empowering information about climate change, ShiftCon has partnered with the Climate Collaborative — a community of businesses united to catalyze bold climate action among natural products companies — to organize the first Climate Influencer Summit at ShiftCon. This “event-within-an-event” brings together influencers from across all generations and demographics to learn from those leading the conversation on climate so that they are empowered to take action and encourage their loyal audiences to do so the same. In addition to a keynote session with members of the Climate Collaborative, Zero Hour, NRDC, Hip Hop Caucus, and Project Green Challenge, attendees will have the opportunity to participate in various breakout sessions throughout the day.

“ShiftCon ‘Shifters’ are part of an online influencer community that seeks healthier and more sustainable lives, promotes brands that mirror their values, and helps causes that speak to their souls,” explained Ari Adams, ShiftCon CEO and award-winning Atlanta-based parenting and lifestyle blogger and author. “The ultimate goal of ShiftCon is to change the consumer industry and grocery aisle for good. As Shifters discover better products, they share them with their loyal audiences, who act on those recommendations. The ShiftCon community is the ultimate example of citizens voting with their dollars.”

Shifting to Virtual

Attendees to this year’s virtual Event will be delighted by the interactive features they’ll find, which reflect the experience they have grown to love since the Event first launched in 2014, including: 

  • Engaging virtual keynote presentations and breakout workshops in a beautiful and interactive digital setting. 
  • Private virtual expo booths & networking rooms where brands and bloggers can get to know each other. 
  • Yoga, smoothie breaks, virtual happy hours, exclusive movie screenings, and more interactive workshops to keep the energy HIGH!
  • Swag “boxes.” Influencers at the Event will be receiving a big box of eco-wellness products to try out from our brands  

REGISTER for the Event using EcoParent’s exclusive promo code: ecoparent30 to save 30% off the Virtual Conference Tickets!